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Augmented Reality – The Next Big Digitalization Trend in App Development

Augmented Reality is one of the influential digital transformations fusing the advancements in the real-time environment. A significant trend every company wishes and prepares to hop on and introduce in their business for better user experience and engagement.

Although most people still don’t take augmented reality seriously, it is being used in various areas, including e-commerce, healthcare, architecture, training, and many more.

In one of the survey reports, in 2021, the AR solutions market was valued at $7.12 billion and forecasted to grow to $11.45 by the end of 2022; it is expected to reach $17.17 billion by 2025.

Augmented Reality in Mobile Application Development

The rising adoption of augmented reality in mobile applications can enhance the ability of companies to deliver a unique user experience throughout their interaction journey with applications and gain the ability to train their personnel more effectively and efficiently to drive market growth.

Since Pokemon-Go got into the spotlight, it got everyone’s attention and increased the demand for augmented reality app developers. It also depicted what this new technology is capable of and how flawlessly it can empower businesses to produce billion-dollar applications.

You’re probably wondering how to create an augmented reality app or how to include such features into your existing app. Though development of augmented reality apps is relatively straightforward, you require to get in touch with an augmented reality app development company.

In the case of high-end applications, it necessitates a higher level of expertise, and knowledge about data science and machine learning can play a significant role. All you need is to get your concepts clear on the significant elements of geometry and 3D graphics.

Let’s look at the most common features augmented reality app developers employ during the development process.

  • Creating a bridge between the virtual and real worlds in real-time.
  • Providing remote assistance while living in the real-time world.
  • Applications allow us to see the world in Three Dimensions.

You might start visualizing how you can provide your offerings combined with augmented reality experiences to your customers. Don’t worry about that; we will give you a clear picture of the application areas of augmented reality technology.

Augmented reality can be implemented in tourism, entertainment, interior design, art, eCommerce, manufacturing, healthcare services, and education. Let’s see how?

Marker-Based AR applications

Image recognition or image markers are used in AR applications. The application overlays digital information on the marker once it detects an image or object it recognizes. As markers, 3D or non-3D items can be used, such as QR codes.

Location-based AR applications

They are the most extensively used augmented reality application. Instead of using markers, such apps produce AR objects depending on the current position by employing GPS, accelerators, compasses, and other location detectors. Pokémon Go is an excellent example of this kind of app.

Projection-based AR applications

Visual odometry is used in these applications. They use complex algorithms and data from various sensors to pinpoint the precise location of items and take appropriate action.

Superimposition-based AR applications

This AR solution is highly recommended for use in the healthcare and medicine sector. Here, an AR object is placed on top of an accurate image of its surroundings that has been processed, recognized, and overlaid.

Top 5 AR SDKs for Building Augmented Reality Mobile Applications

Augmented reality is widespread among industries converting complex technical systems into digitally transformed realistic virtual environments. Various platforms, tools, and frameworks make this process easy by identifying the critical business function areas and helping you develop augmented-reality-capable apps supporting your users’ usable devices.

Developers need to understand the technologies and tools used to develop AR apps. Various Software Development Kits are available that allow developers to build an exclusive AR-based app more quickly than ever.

You must consider the following aspects while selecting the best SDKs that will correspond with your business goals:           

  • Native support for AR
  • Targeted operating platform for AR application
  • Which programming language you’re using while integrating technology
  • Choosing SDK for the best user experience
  • Getting the required license to run the application

Selecting SDKs is one of the thoughtful processes in developing AR-based applications. Here is a quick view of the best SDKs available in the industry:

ARCore – Google launched it to support Android developers in developing AR experience apps for Android Devices. ARcore helps create unique augmented reality experiences that seamlessly integrate the digital and physical worlds.

ARKit – With the release of iOS11 in June 2017, Apple released its own AR development kit named ARkit. This SDK helps integrate camera and motion elements from iOS devices into your mobile application to create augmented reality experiences. It is solely used for developing augmented reality apps for iOS devices.

Vuforia – Vuforia is one of the most widely used SDKs for creating augmented reality apps. It outperforms its competition due to its capacity to handle multiple platforms. These SDKs are helpful for companies that want to recognize the text, images, and objects of the natural world and depict the virtual data accordingly. Even when tracking, using GPS and identifying any object, Vuforia leads the market.

MAXST – MAXST is popular in supporting applications using Barcode and QR code scanning systems. This pack comes along with two types of SDKs, out of which one offers 2D image tracking and another one 3D images tracking the environment.

Wikitude – Wikitude is a tool for creating mobile apps and augmented reality prototypes. Developers may use the new Wikitude SDK to add geolocation, picture tracking, and object recognition to their apps.


Augmented Reality App Development Process

Now that you get a brief overview of the most popular SDKs supporting Augmented Reality app development, one should better understand the whole AR development process.

Discovering the objectives for development

The first step in developing an augmented reality app is to create a vision for your future product. This is impossible unless you know your competition, the state of the industry, and whether segments still have room for new names. Here, augmented reality app developers present various technology use cases while interacting with apps.

Developing a prototype

After identifying AR features that need to be designed for existing applications. The next step is to build a roadmap to develop the prototype by examining the best suitable SDKs, Tools, and Frameworks. As the developer has already defined use cases for AR technology in your app, now is the time to pick the most necessary use cases for developing prototype products. The technical architect proposed to build MVP applications using different design elements.

Visualizing application

At this step, the UX lead takes charge of creating a user interface design for each system element. Using a system blueprint, AR designers design information structures and convert existing 3D objects into images or videos. Besides just creating technical architecture, the product manager and developer test use cases with prototype products and check the app scalability and security measures required before embarking on the final product development.

Development and deployment

After developing and testing, prototyping the product, and developing UX for the app, the next step for technical architecture and AR developers is to create an alpha or beta version of development and deploy it into the testing phase with a limited user base of selected experts of industry.

Required upgrades

At this stage, the quality assurance team should inform developers and project leaders if an upgrade is needed for better performance after collecting feedback from the user base, using the beta version of the application.

Growth planning

As soon as your app is fully-fledged and published to the market, learn what they think of it and how it may be improved. After you’ve compiled a comprehensive list of potential enhancements, talk to your development team about how they can be incorporated into future releases.

Final thoughts

Augmented reality is touted as the future for companies and businesses to upscale engagement and intuitiveness of their services. The companies lagging behind are likely to catch up in the near future. If not, they might lose to retain customers as they would part ways certainly if not now. Explore avenues that AR mobile app development can open for your business today to stay ahead of the competition.

Originally posted 2022-05-06 17:52:49. Republished by Blog Post Promoter

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One comment

  1. Augmented Reality is not just a trend; it’s a digital transformation that’s reshaping how we interact with technology and our surroundings. With AR, app developers are creating immersive experiences that blur the lines between the digital and physical worlds. It’s not just the next big thing; it’s the next big leap in human-computer interaction, and the possibilities are only limited by our imagination.

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