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SEO Tips and Tricks

Our SEO Tips and Tricks section shares tips and tricks for optimizing your site for the web.  This Blog contains information on Search Engine Optimization and marketing based on personal experiences and from knowledge gained from other experts in the IT industry and SEO space.

How Local SEO Can Help Increase Organic Leads For Your Business

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The business arena is fast-paced, competitive and almost saturated. A lot of businesses in different niches are already operating today – which makes it difficult for neophytes to stand out. Without a detailed plan and thorough understanding of the market, it’ll be hard for new and small business to thrive and succeed. In worse cases, these businesses might experience bankruptcy. …

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Top Email Marketing Trends for 2019

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Around 3.8 billion people use email as a form of digital communication, so it is a good field to find and retain our customers and new businesses. Do you want to have the power and succeed with your digital strategy? We invite you to know the trends in Email Marketing for 2019 and to start planning your actions taking into …

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Top Ways Tech Can Be Used to Better Your Relationship with Customers

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The customer is always right is an old adage that is often repeated by disgruntled customer service workers, but the truth is it is far more important for corporate and for the managers than for those on the ground. The customer, for example, is not right if they treat your employees horribly. That is not what the saying originally meant. …

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Example of The Importance of Brand Identity and Brand Image

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Major brands such as Apple got to where they are today because they focused on building their brand image. Apple struggled in the beginning, but the company focused on its core products building a brand identity for being the supplier of high-quality electronics at a premium price. How Did Apple Become A Leading SmartPhone & Laptop Brand? This brand identity …

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The Role of Digital Marketing in the Development of Business

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Earlier, small businesses were focused on competing within the local market. Globalization and digitization has led to the growth of both, omnipresent opportunities and omnipresent competition. Other than effective digital marketing ideas, businesses need to come up with strategies to make an abiding impact on their audience. The only way to survive today’s cut-throat competition is to ace that competition, …

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Easy to implement SEO strategies that every small business owner should adopt

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SEO is constantly evolving and to implement it correctly marketers must stay tuned to the best practices. The fluidity of SEO is often quite challenging but to overcome it you must have a proper understanding of the subject that helps in developing the right strategies. From website design to the techniques of optimization, everything is changing very fast as SEO …

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Website Conversions Can Be Boosted By The Color Psychology, Here’s How You Can Do That

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Isn’t it interesting to think of the usage of different colors in order to make your marketing effort more influential for your different group of customers? This is very unique idea to use and select the colors, which can change your marketing efforts and have a strong impact on your customers buying behavior as well as their response towards the …

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Easy Web Content Sharing Platform

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Sharing links is easy, but have you ever had the need to share multiple links and make them appealing to your audience?  elink.io enables you with a user friendly way to curate and publish web links and content.  It’s fast and easy to share via webpage, send a newsletter, and more. elink.io is a powerful content curation tool that allows you …

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How To Write Copy That Google Will Rank and People Will Love

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So, you know all there is to know about SEO and all there is to know about copywriting. But how about writing content that Google will rank high and people will adore? Here are some tips: Create Great Headlines “Headlines are the first thing people see of your content. They need to make an impact or you can lose the …

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Pros Vs. Cons: Is Addressable TV Right For Your Marketing Strategy?

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Did you know that you can actually broadcast your commercial to specific target audience only? This technology is already available, and it’s called Addressable TV.  This kind of marketing lets businesses advertise to their specific TV audiences by targeting them for selected broadcast commercials, and that’s what addressability actually is. It’s incredible how far technology has come because, through this …

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