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SEO for Beginners: What You Need to Know When Starting Out

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When you want to improve and maximize your marketing approach, you’re likely going to benefit by going digital. One of the best ways for you to attain this is by focusing on search engines – particularly search engine optimization, or SEO – as it can determine how well your business is seen on the Internet. With all the SEO lessons …

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Not using PPC advertising will put you behind your competitors

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Generating leads is one of the primary objectives of any online marketing campaign, but it marks only the beginning of a journey. When someone clicks on your website link on search results and show interest in your business or products, even with no remote intention of buying, it is an excellent achievement for marketers as they have got a lead. …

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How has voice search influenced the evolution of SEO for e-commerce?

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It will not be wrong to call Google’s goals lofty, but it would be wrong to call them impractical. Over the last decade, the leading search engine has set several landmarks in the world of digital marketing and search engine optimization. They have achieved almost all the goals, if not all of them. Very recently, Amit Singhal made a statement …

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A Definitive Guide to Voice Search SEO in 2018

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Whether you are a small business operating on a local level or a large business house that has ongoing operations on a global scale, you will understand the importance of digital marketing and why it is so crucial to have a strong online presence. With a dominating online visibility and influence on different social media channels, your business will be …

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2018 Local SEO Strategy: How to Outrank Competitors

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For brick and mortar businesses, local SEO is more important than ever.  Think of the last time you went to use your phone to locate a nearby restaurant, gas station, or store.  When you did a search, what popped up?  Reviews?  You may have even clicked further to call or get directions to the establishment. Here are some effective ways …

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How To Appropriately Do Keyword Research for Your Marketing Strategy

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Keyword research plays a significant role in marketing.  You should always study your market and high volume keywords relevant to your industry prior to implementing any planning and execution. This will help you to understand what individuals are looking for and what’s popular in your business sector. Why is keyword research essential?  To get a better idea of what your …

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SEO – What is it and How Does it Work

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One of the most popular forms of digital advertising used in today’s technologically advanced society is SEO (Search Engine Optimization). However, many people still do not know what it is or how it works. Because of this, many small businesses and self-employed entrepreneurs do not know how to utilize this advertising technique. Without proper SEO, a business website cannot receive …

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Give Your Website a SEO-Friendly Design

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No SEO campaign can stand, if it is not based on a firm foundation. Any website in order to be in a prominent place in the internet world needs to have a good website design. It is will be best, if the design is SEO-friendly because the present world do…

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Search Engine Optimization for 2018

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To stay ahead and have long lasting results, you need to put in time and effort, deliver real content and good value to your audience.

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6 Reasons Why Everyone Should Learn SEO Basics

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The whole world has experienced a paradigm shift to the online world and we now live in an era where nothing can be imagined to function without the internet. It has become such an integral part of bread earning process that we now have to take our business online to be visible to the world. Search Engine Optimization (SEO) is …

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