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The Easiest Way to Design Your Own Logos in Minutes

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A logo is very important for all those who seek to build a brand and want to be recognized quickly. However, sometimes there are not enough resources (especially when starting a project) to hire a designer, so designing your own logo becomes the only option. Fortunately, the software is on your side, as there are several options that are able …

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Digital Marketing… are you ahead of the curve?

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Digital Marketing is evolving at an astounding rate and even the most tested and bright marketers struggle to stay ahead of the curve. It’s all well and good posting the odd tweet or having a blog within your site but are these methods really getting results? If the answer is yes, then could you be doing better? Unfortunately, you probably …

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Digital Marketing Trends That Are Thriving This Year

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Marketing has gone a long way over the years. In the olden days, marketing strategies include knocking on every door and introducing the company and the product being sold. This was accepted by some, but this strategy wouldn’t work these days anymore. If you knock on someone’s door and offer them products, you may get a door slammed in your …

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3 Digital Marketing Strategies That Work

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Digital marketing trends come and go at an accelerating rate. It is difficult to keep up when what was performing well one day can decrease your rank in the search engine results pages (SERPs) the next because Google has released a new algorithm. The world of digital marketing can be tedious at best, but that doesn’t mean marketers have to …

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Smart Ways to Boost E-commerce Product Reviews

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Did you know that 61% of customers make informed purchase decisions based on the reviews they read online? Product reviews have been proven to be the leading sales drivers. The “Reviews” or “Testimonials” page is one of the most powerful pages of your site. It can make or break your Ecommerce experience. Positive reviews show your potential buyers that your …

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Here’s How SMEs Can Improve their Social Presence

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Small and medium-sized enterprises (SMEs)  from around the world know that social media is here to stay. However, this doesn’t mean that they have yet had the opportunity to put in the time or effort necessary to cultivate a  presence on the appropriate networks. But upon starting to optimize your social media presence, they would realize that the benefits will …

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4 Effective Steps to Increase Your Website Traffic

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Your website is one of the most important things to you. Maybe it’s your source of revenue or maybe it’s just a place where you like to put up pictures of cute cats. Whatever it is, you enjoy putting content out there for the world to see. But what’s the point of creating and posting content if only your grandma …

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4 Ways to Reach Global Markets

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If your company has a good understanding of the domestic market and has performed well there, it’s time to consider going global. However, the rules and procedures that worked for you locally will not be the same when the international market is concerned. Keeping this in mind, here are a few ways you can learn how to reach global markets. …

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SEO for Beginners: What You Need to Know When Starting Out

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When you want to improve and maximize your marketing approach, you’re likely going to benefit by going digital. One of the best ways for you to attain this is by focusing on search engines – particularly search engine optimization, or SEO – as it can determine how well your business is seen on the Internet. With all the SEO lessons …

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8 Ideas to Get More Downloads for Your App

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What is the purpose of creating an app? The primary reason that led you to its creation was to have another channel for interacting with your customers, correct? Since most of them have mobile phones, an app can connect them to you in just a few clicks was what was on your mind when you decided to launch your app, right? …

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