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After creating a site, many owners sigh with relief because everything is ready. But the site still needs some work so that users come to it. And one of these methods is to get authority links. When the owners of the sites find out that they have to do this for more than one day, they fall into despair.
They believe that it is difficult, time-consuming and expensive. There is some truth in this, but with the right approach, this process can be free and not as time-consuming as it might seem at first glance.
In this article, you will find everything you need to get link masses without risk and financial costs. The only condition is to work on a regular basis. Well, let’s get started!
Pay Attention to This Before You Begin
It is important that the link profile of your site is natural, and for this, you need to consider the following:
- Focus on the quality of the links, not their number. Thousands of cheap links will not give the effect that would give several, but high-quality links. So chasing quantity is completely not your approach.
- All your actions regarding the authority links should be smooth. If you do it in a jiffy, you can face bad consequences very quickly. So all actions should be gradual. Based on this, at the very beginning, a few natural links in the comments or forums per day will suffice.
- Make a schedule and follow it. Increasing the mass of links on your site should occur on a regular basis and not from time to time. In this case, pauses can be fatal and all previous work will be meaningless. Therefore, in order to reach the desired rating in search engines the slightest break, even in a couple of days, can cause suspicions about the legality of your actions.
Start with Internal Links
At the initial stage, it is not necessary to immediately start buying links. No one canceled the effectiveness of the old method that does not require financial investments and still works. We are talking about the internal linking of the pages of our site, and for this, you need an anchor with the exact occurrence of search queries. Thus, the pages will begin to advance on the low-frequency query. But the main condition is that the linked page should be relevant to the topic.
At the end of the page, you can insert a block where there will be links to similar articles. So you increase the number of views and the total time spent on the site.
Work on Content
The most common reason why many websites fail to get high-quality contextual links when publishing on third-party resources is not the right approach to their content. No authoritative resource will want to post your guest post if it has a direct link to your site. Once again, we are talking about authoritative resources. The option with similar key phrases like “online cosmetics store” will not work!
Therefore, you need to act completely differently and review your content as a whole. You must have high-quality and useful content inside your site so that you can link to it and use it as a link in your guest post.
If we go back to the option with cosmetics, for example, you should have an article on “how to distinguish fake cosmetics from the original” and add a link to it in a guest post with appropriate content. Thus, it will not look like an advertisement and an authoritative resource will publish your post.
This is also one of the sound methods in the initial stages of work. This is almost similar to the previous paragraph where we talked about content. But this is not about content, but about finding a similar site to your own and posting a guest post there. But here it’s really important that you have the same target audience. Thus, your guest post will hit exactly the target and the relevance of the site will be 100%.
Well, again, insert the links carefully. In addition to the method described above, you can start the post with a quote where you express your opinion as an expert. Thus, the link will look best and not be advertising in nature.
This method is worth using in the long run. Since it does not require any financial costs, looking for similar sites and so on. All you need is just to work on your content. When it is useful for the target audience, then you will have the opportunity to get natural links.
The better the content, the more likely it is that users will share it. Agree, it makes sense to work on the content. Well, the fact that such links appear naturally means that there is no threat to the legitimacy of your actions.
Many people think that this is the very first thing that will bring you traffic to the site. But in reality, everything is different. All social networks have private links, which means that they are not indexed in search engines. But this does not mean at all that it is worth passing by them.
With their help, you can draw attention to your content and increase its recognition among the audience. Moreover, this is the surest way to win a loyal audience. By the way, in this way of promoting your content, it will be easier for you to agree on a guest post with other resources.
Let’s Sum It Up
In conclusion, we would like to once again emphasize that the quality of your content is a key condition for obtaining authoritative links. To consolidate the effect of the content you need to move to active promotion on social networks, and then you can assume that guest posts are in your pocket. Following this strategy, you can get not only links but also many other advantages that are simply necessary for the successful promotion of the site.