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StrengthsFinder 2.0

StrengthsFinder 2.0

Do you have the opportunity to do what you do best every day? Chances are, you don’t. All too often, our natural talents go untapped. From the cradle to the cubicle, we devote more time to fixing our shortcomings than to developing our strengths. To help people uncover their talents, Gallup introduced the first version…

Content Marketing: Proven Strategies to Attract an Engaged Audience Online with Great Content and Social Media to Win More Customers, Build your Brand and Boost your Business (Marketing and Branding)

Content Marketing: Proven Strategies to Attract an Engaged Audience Online with Great Content and Social Media to Win More Customers, Build your Brand and Boost your Business (Marketing and Branding)

If you want to create content like BuzzFeed that turns a simple click into a money making sale for your business, then keep reading… Did you know, in just the first 60 seconds of your day… 87,500 tweets are posted on Twitter 3.8 Million Google searches are typed 1 Million people are logging into FacebookThat´s…

Metadata for Content Management: Designing taxonomy, metadata, policy and workflow to make digital content systems better for users.

Metadata for Content Management: Designing taxonomy, metadata, policy and workflow to make digital content systems better for users.

Metadata for Content Management helps digital content managers design better content organization strategies, and envision and deploy creative ways in which metadata, taxonomy, policy and workflow can be used to make digital content systems more usable, functional and valuable to users.Author David Diamond (DAM Survival Guide) avoids theoretical and academic discussions, instead providing real-world guidance to those…

Emotional Intelligence 2.0

Emotional Intelligence 2.0

In today’s fast-paced world of competitive workplaces and turbulent economic conditions, each of us is searching for effective tools that can help us to manage, adapt, and strike out ahead of the pack. By now, emotional intelligence (EQ) needs little introduction—it’s no secret that EQ is critical to your success. But knowing what EQ is…

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!

The 22 Immutable Laws of Marketing:  Violate Them at Your Own Risk!

There are laws of nature, so why shouldn’t there be laws of marketing?As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics, especially gravity. Why then, they ask, shouldn’t there also…